(And, you don't need to hire an advertising agency on Madison Avenue to get brilliant marketing.)
Every company's products and services are completely different, so every marketing strategy is unique (which is why trying to adopt the strategy of another company to your brand is almost impossible.) But, when you understand sales motivation, you can create a campaign that rivals even the biggest brands.
Here's how to create your own brilliant (and unique) marketing strategy:
Very often, these strategies come from out in the marketplace, brands look to competitors or other successful companies and adapt what they see to their own products and services.
Once in a while, this can be effective.
Most people believe brand growth occurs in stages, but that's a myth. Here's how companies grow quickly and land big opportunities from the start:
It's crucial to set aside time every week to focus solely on bringing more customers into your business.
Every Friday, Stacy sends out an email with sales and marketing strategy and a reminder to spend your Friday looking ahead and creating long-term profits and growth.
Sign up to get a weekly reminder to step out of the day-to-day grind and grow your brand.
Stacy Rust is a Colorado-based marketing and sales strategist. From locally-owned shops to multi-million dollar brands, she helps organizations around the globe craft the details of their marketing strategy.
With an innovative, in-depth approach to marketing and sales and over a decade of education, research, and on-the-ground experience, Stacy's strategy work allows companies to ramp up sales quickly.
After working in Creative Services at the BBC Worldwide in London, and then as an Account Executive at a private advertising agency in the US, she started her own company to provide fresh, unique strategy to business leaders around the world.
Stacy works with entrepreneurs, executives, and creatives on selling, marketing, and building strong, long-term customer relationships.